Jessica Holscott, a veteran of Warner businesses including HBO, has been named chief financial officer of Nielsen. She will ...
The 4 Nations Face-Off final between Canada and the United States on Thursday averaged more than 9.25 million viewers on ESPN ...
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NEW YORK, NY – February 24, 2025 – Nielsen, the global leader in audience measurement, data and analytics, announced that Jessica Holscott will join the company as its Chief Financial Officer (CFO), ...
TV viewing in January was up 5% compared with an already robust December, with games across the NFL and NCAA drawing big ...
The differences between Nielsen and ComScore are so eye-opening that they surely will lead to more people who don’t ...
It's being touted as "a new integration that will enhance audience measurement capabilities and increase accessibility to Advanced Audiences." That's the result of an expanded relationship between ...
Under this engagement, Nielsen will deploy advanced tools such as Nielsen ONE Ads (erstwhile Nielsen’s DAR – Digital Ad ...
According to Deadline, “Severance” is “definitely punching above its weight with the debut of Season 2,” giving Apple TV+ a ...
Severance is definitely punching above its weight with the debut of Season 2, giving Apple TV+ a rare spot on the Nielsen streaming charts. With the release of the second episode of Season 2 ...
For years, digital advertising has been dominated by self-reported metrics from platforms like Meta, Google, and YouTube, ...
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