A writer explains what the new Aaliyah Barbie doll means to little Black girls and why it's important to have representation ...

Barbie sales plummeted 20% from 2012 to 2014 and continued to fall last year. A line of toys designed to teach girls to build, Lego Friends, helped boost Lego above Mattel as the biggest toy ...

A limited edition Barbie of Aaliyah sold out within hours of going on sale on what would have been the late R&B singer’s 46th ...

Barbie was defined and degraded by her sexualised ... The global phenomenon reinvented the market and the narrative surrounding girls’ toys for the better. The prince didn’t save princesses ...

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, a ...

This collaboration builds on Mattel’s recent publishing efforts, including the launch of its own imprint in 2024, with Simon & Schuster as its distribution partner. Hot Wheels and Barbie continue to ...