Being persuasive doesn't come naturally for many people, yet some scientists agree that a simple word swap can get your ideas ...
Today happens to be the anniversary of one of those moments: the date in 2001 that Jobs introduced the iPod. This was the first Apple portable music player that could hold about 60 times more music ...
In 2010, I attended an Oklahoma legislative committee meeting where most lawmakers were reading a New Yorker article, Steve ...
An curved arrow pointing right. Certain phrases tap into our innate psychology. Behavioral scientist Nicolas Gueguen at the University of Southern Brittany tested for this to see how you could ...
Persuasive language is used for many reasons, for example, to help to sell products or services, or to convince people to accept a view or idea. Politicians often use persuasive techniques to get ...