How does a brand based on re-releasing heritage models sustain excitement in a lukewarm market that’s more interested in ...

Sneaker designers often turn to the beauty and artistry of Chinese culture for inspiration. Whether it’s official sneaker ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Ahead of the win, which was the Chiefs’ 15th consecutive victory and pushed their season record to an NFL-best 9-0, Kelce ...

Double 11, or Singles’ Day, is here, and fashion brands have not missed launching special deals. 11.11, also known as Bachelor's Day, was originally celebrated in China.

Anta still trails Nike in its home market, but global brands are increasingly losing their edge in China. Local brands have a ...

With ample time still to spare, Nike and Jordan Brand’s plans for Chinese New Year are already becoming more clear.

The first sports games for Chinese students in Jordan were inaugurated on Friday at the University of Jordan.The two-day event in Amman attracted about 150 participants in a variety of competitions ...

Recently, it was leaked that Fortnite was going to get shoes. Now, it seems that the collab will be with Jordan. Here’s what we know about the Fortnite x Jordan shoe collab. Some skins would be able ...

When Dwyane Wade stepped out onto the front of Kaseya Center on Sunday, all eyes were on the 3x NBA champion. The post ...

Following its latest collab with the GOAT in tennis, Nike salutes the women in the basketball game with its newest Jordan shoe lineup designed for current — and future — WNBA superstars.

Hurts' shoe -- he started with a green pair of Jordan 4 PEs -- came off early in the fourth quarter during a run along the left sideline. Getting it back on was an issue and the Eagles had to burn ...