Lidl is to mark the festive season by driving its own version of a Christmas cola truck to cities across the UK, as Coca-Cola ...

Lidl has revealed its own version of Coca Cola's famous Christmas truck, with its own red vehicle set to tour the UK this ...

What else will the Lidl Freeway Cola Christmas truck offer? According to Lidl bosses, the Freeway Truck will also give away 2 ...

I mean, fair play to be honest. (LIDL) Based on its own-brand Freeway cola drink, Lidl’s truck is going to visit nine cities starting from next week. At each of its stops, the supermarket is ...

Sportswear brand Puma and energy drinks giant Red Bull are among 11 brands that have been recognised for implementing industry-leading purpose-driven campaigns that are delivering ...

Simon Usifo, CEO of BBDO Germany: “Lidl’s incredible brand power shines through in this campaign, capturing the importance of togetherness, the spirit of giving, and the strength of community. It’s a ...

That declaration from Lidl US CEO Joel Rampoldt at Progressive Grocer’s recent Grocery Impact event in Orlando, Fla., is one ...

We'll unveil the top 10 clothing brand logos that have conquered the fashion industry and left an indelible mark on our collective consciousness. If there's one thing that can instantly grab our ...

“Deals of Desire” will run on TV, TikTok, YouTube and out-of-home and follows similar efforts from the retailer that bridge content and commerce.