Circana™, a leading advisor on the complexity of consumer behavior, today announced the winners of its 14 th annual Toy Industry Performance Awards. The awards recognize the best-selling and top ...

The world of collecting features many subgenres, and NFL memorabilia and classic toys are two prominent categories. A collaboration that appeals to collectors from both sides is here: Mattel Creations ...

Holiday barbie on sale every year, A look at every Holiday Barbie over the years It s a Southern Thing on sale ...

Since Hot Wheels was founded in 1968, the two iconic brands have collaborated many times with 26 previous models. Several of these Ferrari castings have become highly sought after by collectors. The ...

Barbie is in her mid-60s & still going strong, but she's not an antique yet. Pull back the pink curtain & discover the ...

Mattel released its new Aaliyah Barbie doll on Thursday in honor of the “Princess of R&B’s” 46th birthday. The doll, which ...

You've seen it in theaters, now bring "Wicked" home in multiple formats. The digital release is already available to rent or buy right now and comes with bonus content and a sing-along version of the ...

Diverse Snow White Remake Is Latest Film To Anger Anti Woke Crowd. Buy NEW Disney Holiday Princess Snow White Barbie Doll ...

Mattel honored the late R&B legend Aaliyah on what would have her 46th b'day with a special-edition Barbie doll, and it sold ...

Wondering what to gift your little girl for the Lunar New Year 2025? Mattel has released the new Barbie Lunar New Year Doll ...

The Barbie IP got a big boost in 2023 with the release of the Margot Robbie-starring “Barbie” movie, and the iconic doll only ...

From the timeless Barbie logo to its diverse array of iconic dolls (special shoutout to Magic Earring Ken), Mattel has built ...