Larry Wood, a Hot Wheels toy designer for 50 years, is being inducted into the Automotive Hall of Fame in Detroit on July 20.

This was something that was always on our radar,” Rashad Haughton tells Vanity Fair of collaborating with Mattel.

The expert says this year, Mattel is offering Barbie MiniLand to appeal to value-conscious shoppers. "Consumers want more bang for their buck. So, we're talking miniature Barbie dream houses that ...

Parents are no stranger to hearing other people's opinions on children and screentime. You come across some who swear to never use it and others who are for it. Often times, though, parents may fall ...

“Wicked” has done for its witchy shade of green what “Barbie” did for Mattel stiletto pink. It’s leveraged a familiar property, put it in front of underserved female audiences and ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

“Wicked” has done for its witchy shade of green what “Barbie” did for Mattel stiletto pink. It’s leveraged a familiar property, put it in front of underserved female audiences and watched as the world ...

Mattel’s monster puppets that came from “a swampy bog ... who’s always been kind of vanilla no matter what she wore (Rocker Barbie, we’re talking to you). In 1986, Jem became the 10th most popular toy ...

Dickson was previously the president of Mattel, where he shepherded the Barbie blockbuster ... As we’ve been talking, the sheets of fabric on the mannequin have transformed into a fishtail ...

Here, we spotlight five unexpected fashion brand collaborations of the year—pairings that no one anticipated but everyone is talking ... Mattel Inc., the parent company of fashion doll Barbie ...