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Amid widespread warnings that businesses may have to cut staff and raise prices because of impending tax and wage rises, ...
When it comes to main motivators for trying new products, the most popular responses were: when recommended by a friend (52%), when being exposed to advertising (23%), around specific occasions of the ...
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Back in the pre-internet days of the early 1990s, retail loyalty programmes were prehistoric (Green Shield stamps anyone?) – until Tesco teamed up with plucky startup Dunnhumby. It leveraged the ...