Sony, Honda and Afeela 1

Sony Honda’s Afeela EV Project Is Under Pressure. That’s Good
In a little over a year, Sony Honda Mobility expects to launch the Afeela 1, a battery-electric sedan that’s been very visibly half a decade in the making. When I ask CEO Yasuhide Mizuno about the challenges the joint venture has faced in its brief history,
Sony and Honda’s Afeela electric car will start at $89,900
Afeela is starting to become a little bit more than just a feeling. The electric vehicle, which is a joint venture between Sony and Honda, is finally available for preorder. And it only took five years to get here.
CES 2025: Sony and Honda’s Afeela 1 is now available for preorders
Need a quick history lesson? Sony was originally founded in 1946 as Tokyo Tsushin Kogyo. It went through the Walkman and the Discman, and in 1994, it introduced the first-ever PlayStation. It also released a range of robot dogs between 1999 and 2006, and yep, now it’s building cars.
Sony/Honda ‘Afeela’ EV Collaboration Gets Production Timetable And Pricing
Sony has partnered with Honda on the Afeela 1, a new EV expected to go into production for the 2026 model year.
Afeela EV: Sony and Honda Finally Set a Price and Start Taking Orders
Sony and Honda's joint-venture electric sedan made its debut during CES 2020.
Sony and Honda’s Afeela 1 EV makes more sense at CES than in the real world
Sony and Honda's Afeela electric car is almost here, and it'll pack most of the features the two partner companies have promised.
Lucid Air Pure vs. Sony Honda Mobility Afeela 1: Comparing Startup EVs
These low-slung electric upstarts approach the formula from very different directions. Is the Afeela already too little, too late?
CES 2025: Hands-on with Sony-Honda's AFEELA 1 Signature
We scored a seat inside the AFEELA 1 Signature, the top-tier trim of the lineup that clocks in a massive $102,000. But don't let the sticker shock scare you off just yet — this EV is loaded with bells,
Sony and Honda’s EV goes on sale this year, starts at $89,900
But that turned out to be exactly the plan. Although Sony began developing its EV with the contract manufacturer (and tier 1 supplier) Magna Steyr, the car— now called the Afeela 1 —will be built by Honda, which formed a strategic alliance with Sony to create the aforementioned Sony Honda Mobility, which will sell the new car.
Afeela 1: Honda Sony show their electric car at CES
Honda and Sony want to launch an electric car on the market in 2026. The initial key figures are surprisingly modest.
AUO Partners with Sony Honda Mobility to Create Buzz at CES 2025
Our partnership with Sony Honda Mobility marks an industry milestone—the first application of Micro LED displays on a vehicle’s exterior,” said Dr. Frank Ko, CEO and President of AUO. “Media Bar, the exterior display of AFEELA,
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The Sony Afeela Is Already Outclassed By Tesla And Lucid
Sony offers an in-car streaming service called RIDEVU with access to over 2,000 of its movies, which is currently offered on ...
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Sony and Honda’s New Electric Car Aims to Take Down Tesla – Here’s What You Need to Know
A joint venture between Sony and Honda is entering the luxury electric car market, directly challenging Tesla. Sony ...