Since 2017, Grammy-nominated rapper Travis Scott has partnered with sports apparel company Nike and Jordan Brand on a line of ...
The Nike Air Jordan 12 “Phantom” sneakers are one of the most highly anticipated drops from Nike this holiday season. They ...
These shoes were both sold in limited releases, so why did Jordans become so much more expensive? It all has to do with the value of the Jordan brand and how it makes and markets its iconic sneakers.